The Connector

Ilfusion Wins Awards at the 2013 Fort Worth Addys

Addy Winner 2013
May 2, 2013 | By: The Connector

This year, Ilfusion entered into the AAF Fort Worth 2013 Addy Awards for the first time, submitting various items from the last year including logos, websites, and social media campaigns. This is an important milestone for an agency that is fueled by client success. Due to the team’s hard work… Read More

Easter Eggs: For Work and Play

Easter Egg
January 22, 2013 | By: The Connector

Yes, we know Easter is not the right holiday for this season, but bear with us; we think you’ll like this. Sprinkled all over the internet are “Easter Eggs” – fun, little things you click on that add a little extra to your experience on a website, video game, movie,… Read More

Social Media: It Works for City Mayors Too

Digital Mayor
November 29, 2012 | By: The Connector

Often times, we imagine city officials wearing suits and sitting in big arm chairs just signing papers all day long. What would you think if you saw the mayor of your city wearing a Halloween costume riding a bicycle? That is how the mayor of Fort Worth operates! Mayor Betsy… Read More

Let-R-Rip: Thanksgiving Edition.

November 22, 2012 | By: The Connector

Launching frozen chickens for charity? Sounds like a good time to us! Every week, we have a contest where we launch an item with our giant slingshot and you guess how far it flew. For this week’s launch, we tied in the Thanksgiving season by launching “mini Turkeys” or Cornish… Read More

Apple vs. Microsoft: Is it Really A Competition?

Apple vs. Microsoft
November 6, 2012 | By: The Connector

Most people are aware of the battle between Microsoft and Apple. Even here at Ilfusion, we have a pretty diverse range of Apple and Microsoft products. Both companies are not only fighting for shelf space, but for space in the thoughts of potential customers. In the last few years, Microsoft… Read More

Shout it From the Rooftops: Promoted Content

Promoted Content
October 23, 2012 | By: The Connector

If you’ve spent any amount of time on social media, you’ve probably noticed the word “Promoted” underneath tweets, “Sponsored” on Facebook posts, or the featured video section on YouTube. Businesses pay money to put their important content in front of more people in a shorter amount of time. Sounds like… Read More

Real or Fake? Facebook is Making the Call

Facebook Fake Profiles
October 9, 2012 | By: The Connector

Did you know that Eminem is the celebrity with the most likes on Facebook with 61 million fans? Or, supposed fans. Have you wondered if maybe there really are millions of people out there who genuinely like a celebrity or brand? Facebook has now come out with an answer. In… Read More

Twitter Making a Change

Better Twitter
October 2, 2012 | By: The Connector

Is your brand on Twitter? If not, now is the time. One of the most popular social media platforms is now keeping in step with Facebook and Google+. While nobody likes change, these new features will have a positive impact on your Twitter experience, especially if you are a business:… Read More

Whose Facebook Profile Will Win?

President Social Media
September 20, 2012 | By: The Connector

As most of you have figured out, social media has been incorporated into nearly every aspect of our lives. Today, it is politics. With the presidential elections quickly approaching, we are seeing nothing but political ads trying to sway our vote to one side or the other. The newest form… Read More

30 Seconds: Storytelling with Videos

30 Second Story Telling
September 14, 2012 | By: The Connector

In today’s world, it’s all about the visual. Using promotional videos for your company’s campaigns are essential to establishing your brand and drawing your customers in. However, no one has time to spend 10 minutes watching a video that explains every detail of what your company is promoting. The idea… Read More