In 2011 over 80% of Americans used social media. Companies are catching on that social media outlets like Facebook, Twitter and Google+ are great places to start conversations and relationships between business and consumer. Inbound marketing uses these online relationships to drive consumers to the business’ website and educate, inform,… Read More

Facebook Acquires Instagram: The Ups and Downs of Integrated Services You’re probably hearing about Facebook’s $1 billion acquisition of Instagram, a photo-sharing service that applies a vintage filter to photos taken on an iPhone or Android smartphone. Instagram is a mobile-only application in which you snap a shot, and then… Read More

Is Google+ the next big thing? Ilfusion Creative’s Problem Solver rants about, if you’re a business owner, why you should get on board Google+.

We, as citizens of the internet are entitled to the freedom of speech. This includes social media, despite the fact it was far from conception at the time the First Amendment was enacted. Yet with all the marketing benefits that social media brings, we sometimes need to pause and think… Read More

We love social media here at Ilfusion. Not just social media marketing, either: everyone here tweets, shares cat videos on Facebook, and checks in to a bajillion places whenever we all go out to lunch. (We officially apologize to all patient waiters in the Dallas/Fort Worth area.) But…let’s face it…. Read More

With all the social media out there to keep up with, it’s no wonder it can be overwhelming and take up all of a person’s time. Between the constant status updates, tweets, comments, notifications, suggestions, and apps, it’s enough to drive anyone mad. Sure there are different apps to link… Read More

Bring out the dueling pistols, Google just gave a smack to the “Face”book with a white glove. We know Google has tried in the past to have something similar to Facebook by creating Wave and Orkut, but no matter how they tried, they did not succeed at achieving the same… Read More

By now I’m sure we’ve all been educated about social media, or at least enough to know that it’s undoubtedly important for the growth and success of your business. Though there are many blogs, lists, articles, webinars, and videos on the web telling you about the intricate workings of this… Read More

Problem Solver talks about the advantages of building your company’s brand on Facebook, Twitter and LinkedIn.

1. Facebook – As the most popular, well-known social networking website, Facebook is one of the fastest, most effective ways to find old friends, meet new people, connect to businesses and build your network. Fully equipped with efficient security and networking features, it’s easy to get exactly what you want… Read More