It’s a fact: people like watching videos. And even though the the video-watching platform has evolved (anyone else remember the VHS tape?), the effect video can have for a business is still astounding. It’s no wonder why just about every company, large and small, has a YouTube channel, Vimeo subscription,… Read More

We’ve written several blog articles teaching you about the benefits and advantages of using WordPress to manage the content on your website. To do a quick recap, the main benefit we like to point out is how easy it is for the client to maintain and update the content of… Read More

The question: “How do I get found on Google?” The answer: “There are a number of components that can help.” 1. Websites built on a content management system platform such as WordPress, Drupal or Joomla are designed to deliver better search results on search engines such as Google. WordPress is… Read More

As some of you may know but many of you may not, Bing and Google have now begun including Twitter tweets and Facebook posts, as well as other social media activity, in their search results. In this knowledge, we have power. Using SEO (Search Engine Optimization) harnesses this power and… Read More

Search engine optimization (SEO) and search engine marketing (SEM) sound a lot alike, but they’re incredibly different. Ilfusion Creative’s Problem Solver thinks you should incorporate them both into your online marketing strategy.

In an ever-changing world, it’s becoming more and more apparent that if a business stops evolving, it may as well just move out of the way. As a business’s online presence moves more and more to the forefront of what makes or breaks a company, it becomes increasingly impossible to… Read More