December 11, 2019 | By: Tinny

5 Useful Tips for Driving Conversions on Social Media

Social media has now become more than just a platform for socialization. Recent studies have shown that modern consumers are increasingly looking into social platforms like Instagram and Facebook to discover, research, and buy products—a term aptly called social selling. In order to effectively convert social media followers into paying customers, certain strategies need to… view more

November 26, 2019 | By: Tinny

3 Ways to Use Web Design to Influence Web Visitors’ Purchasing Decisions

Web design plays an important role in a business website—it attracts potential customers and, most importantly, greatly influences how they interact with your brand⁠. Ideally, a website’s ultimate goal is to prompt web visitors to make a profitable conversion, and that can be achieved by implementing web design psychology. What Is Web Design Psychology? To… view more

November 15, 2019 | By: Tinny

4 Essential Social Media Metrics You Should Measure for Marketing Success

Implementing a well-thought-out social media marketing strategy is one thing, but evaluating its effectiveness is another. How would you know that your strategy is working? In what ways can you determine that you are getting the results that you want? Luckily, most of the major social media platforms have built-in tools to help businesses easily… view more