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    Ilfusion Inc. is a full-service creative agency located in Fort Worth, TX with talents in web, design, video, social media and marketing consultation.

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    November 17, 2021 | By: Tinny

    A Beginner’s Guide to Buyer Personas

    Knowing your target customer builds the foundation of your business. However, merely knowing isn’t enough. You need to deep-dive into what constitutes your ideal customer so that you can fine-tune your marketing strategy even further — and this is where buyer personas come in. What are buyer personas? Buyer personas are detailed descriptions of your… view more

    November 4, 2021 | By: Tinny

    How to Effectively Build and Maintain Customer Loyalty

    Acquiring new customers is crucial for the growth of a business, but what keeps a brand afloat and thriving are loyal customers. Cultivating customer loyalty is all the more important now that we’re easing into the new normal and consumers are getting more price-conscious. This goes without saying that customer retention should be given as… view more

    October 15, 2021 | By: Tinny

    Using Traditional Media to Amplify Your Digital Marketing Strategy

    In today’s internet-centric world, going digital is a given for businesses. Digital marketing indeed offers many advantages to marketers, including affordability, global reach, personalization and better engagement. However, despite digital marketing being the “ideal” strategy, studies have shown that traditional marketing is still gaining traction in 2021: US marketers have recently started increasing their budgets… view more

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