No, we don’t mean blogs about the face-painted American rock band made famous in the late 1970’s (however impressive Gene Simmons’ tongue may be) so don’t be fooled by the title. We are in fact talking about the KISS principle known as Keep It Simple Stupid (AKA Keep It Short and Simple).
Experienced bloggers are generally aware that there aren’t many boundaries when it comes to writing. Anything goes, after all, blogs are mainly online journals written for sharing knowledge and expressing thoughts and opinions. However, all bloggers need some form of structure to their madness. While some know what they’re doing, others don’t or only think they know.
For example, there are those who can get carried away with their blogs, straying from their point or beating around the bush. The fact is, it’s difficult for readers to follow a blog that bounces around, never landing on a point or drawing a relevant thought or conclusion. Then there are those who are required to blog because it’s an effective marketing tool, but in reality they actually loathe blogging and think of it as a form of torture that only the eternally condemned should be subjected to. The results of these blogs can leave the reader thinking anything from “What? I’m so lost…” to “Yeah,tell me something I don’t already know.”
One point of using the KISS principle is to avoid these problems. When writing a blog, these questions can help Keep It Short and Simple:
1 Are you making a relevant point in a timely manner? Blogs aren’t meant to be novels so keep it short.
2 Are you establishing a relationship with your audience by choosing a topic they can connect with?
3 If you’re blogging about a specific trade, are you using vocabulary all likely readers can understand?
Keeping these questions in mind can stop your blog from running amuck and help the “death-to-blogging” crowd write something simple and relevant for their purpose. So just remember to KISS it!Tags: blog comments, blog title, bloggers, blogging, blogs