February 19, 2011 | By:

101 Ways to Promote Your Business

The Ilfusion team of creative geniuses got together and came up with a master list of ways YOU can promote your business. ALL great ideas, some funny, some obvious, some incredibly awesome (#82), we hope you can gain inspiration and have a good time with our list. Enjoy!

1. Have an up-to-date website.

2. Submit your site to Google, Yahoo and Bing.

3. Register your business on Google and Bing locals.

4. Create a Facebook “Like” page and be active on it.

5. Create a Twitter account and be active on it.

6. Create a LinkedIn group and be active on it.

7. Rent a billboard.

8. Hand out fliers at the mall.

9. Guy in a gorilla suit waving at traffic in front of your business.

10. Banner on the back of an airplane.

11. Wear a shirt with your company’s URL on it.

12. Buy PPC advertisement on Google, Facebook and LinkedIn.

13. Word of mouth (it’s more powerful than you think!)

14. Attend as many networking events as possible.

15. Put ad in magazine.

16. Put ad in newspaper.

17. Airbrush your business’ logo on your car (or get one of those nifty magnets!)

18. Leave strategically placed business cards wherever you go.

19. Two words: Cork Boards.

20. Have people take creative photos of objects with your company name or logo on them.

21. Have a company video on a video-sharing website, such as YouTube or Vimeo.

22. Television commercial.

23. Radio commercial.

24. Superbowl commercial (if you can spare a few million $ of course).

25. Subliminal advertising in movies.

26. Customized merchandise (pens, mugs, stress balls, bumper stickers, etc…)

27. Sponsor events/local sports teams.

28. Direct mail.

29. Start an active blog.

30. Create a catchy jingle tune.

31. Have your business host a social event.

32. Strive to achieve omnipresence on the Internet (search results, networking sites, Q/A sites, etc…)

33. Send out press releases.

34. The power of 6.

35. Utilize your vendors, existing clients and friends for referrals.

36. Create a promotional campaign with give-aways.

37. Hold a contest with a theme that relates to your business.

38. Get involved with local charities.

39. Coupons!

40. Register listing on yellowpages.com.

41. Be active in your community.

42. Get on a TV or radio talk show.

43. Hold lectures about topics of interest to your business.

44. Start an affiliate program.

45. Create a targeted sales brochure.

46. Contact local companies that might be able to refer their business to yours.

47. Create and send newsletters.

48. Integrate social media buttons and “Share This” button on website.

49. Find an agent to promote you.

50. Pull a publicity stunt.

51. Comment on others’ blogs.

52. Draw attention to testimonials and positive feedback on sites, such as Yelp.com and AngiesList.com, etc…

53. Offer an exchange of service.

54. Offer free advice/information in your field.

55. Utilize your resources.

56. Participate in trade shows.

57. Hold a free car wash.

58. Hire cheerleaders.

59. Send birthday/holiday cards to existing and potential clients.

60. Create web banners and place them on relevant sites.

61. Name your first-born child after your business.

62. Shave your head and tattoo your logo on it.

63. Set up a stand on the street with your business’ sign and free samples of product and/or demonstration.

64. Buy the world a Coke.

65. Have a spotlight logo and shine it in the night (like Batman).

66. Have a neon sign.

67. Hand out free stickers and refrigerator magnets on the street.

68. Set up a free lemonade stand downtown and use cups with your business’ logo.

69. Company t-shirts in a t-shirt launcher at sporting events.

70. Advertise on a blimp.

71. Fly a kite with your company’s logo on it in a busy area.

72. Get a popular company to mention your business.

73. Celebrity promotions.

74. Cold Calling.

75. Product placement in a movie/TV show.

76. Have a mobile application.

77. Interactive advertising.

78. Discover a comet and name it after your company.

79. Have company event photos posted on a photo-sharing websites such as flickr.

80. Patent an invention for your business/company.

81. Travel in a hot-air balloon with your company’s sign on it.

82. Hire a scuba-diver to swim in the fish tank of a fancy restaurant and hold up your company’s URL.

83. Discover a new species and name it after your company.

84. Hire a flash mob.

85. Advertise in a movie theater (while waiting for feature presentation).

86. Sponsor a Nascar driver.

87. Have your company featured in a music video.

88. Customize mail stamps with your company’s logo.

89. Put up fliers in apartment complex mailbox areas.

90. Start a reality TV show about your company.

91. Advertise in video and computer games.

92. Make sure all of your employees have business cards to hand out (never know when you’ll need them!)

93. Door-to-door sales.

94. Put your logo on candy and give them out.

95. Start a webshow for your company.

96. Set up a rewards point system for your employees/customers.

97. Get permission to put fliers/business cards in “Welcome” packages for communities and groups.

98. Set up a booth at local area job fairs and festivals.

99. Print business info on matchbooks and hand them out at candle stores, smoke shops, bars, etc…

100. Add the links to your website and social networking sites to your voicemail message.

101. Have an “elevator pitch”

Tags: , , , , ,

Categorized in: ,

Featured Articles

February 1, 2018 | By: Ilfusion Team

How To Start an SEO Campaign in 6 Steps

Starting a Search Engine Optimization (SEO) campaign can be tricky for any digital marketer. How do you begin? What is the most important element to implement? How do you know if it’s working? Don’t be overwhelmed, though. Starting an SEO... view more

September 26, 2017 | By: Ilfusion Team

5 Signs You Need to Hire a Marketing Agency

Marketing is a crucial part of your business strategy. It’s what keeps the gears turning and the driving force of your company’s sales. For small businesses, marketing is important in getting the word out there that your company exists and... view more

September 21, 2017 | By: Ilfusion Team

Key Advantages of Video Marketing for Your Growing Business

There has been a rise in the use of mobile devices to access the internet, and there are no signs of it slowing down anytime soon. In this era where most people thrive on living on the go, video marketing... view more

September 13, 2017 | By: Ilfusion Team

5 Things You Need to Know: Image Optimization for SEO

If you’re a company whose content strategy relies on images, or if your business blog is image-heavy, it’s high time for you to think about optimizing your images for SEO — if you haven’t done so already. While there isn’t... view more

August 2, 2017 | By: Ilfusion Team

Tips on How to Choose the Best Keywords for Your Website

When you have an SEO or PPC campaign, it all starts with one basic element: keyword research. Keywords are the driving force that enable web crawlers and indexers to find your page through the throngs of websites in the world-wide... view more

July 26, 2017 | By: Ilfusion Team

Top 3 Search Ranking Factors You Should Know About

Landing on the first page of Google’s search engine results is one of the ultimate marketing goals of many website owners. While Google is keeping mum on what exactly gets you to the top of their SERPs, there are factors... view more

June 28, 2017 | By: Ilfusion Team

The Importance of Social Media in SEO

Nowadays, social media has inarguably become an indispensable tool in any marketing strategy. SEO, of course, is also one of those tools that have evolved with the many trends and changes that has occurred through time. This leads marketers to... view more

April 27, 2017 | By: Ilfusion Team

5 Ways to Dominate Google’s Search Results in 2017

Here’s how to place your website at the top of search engine results. Creating a website that doesn’t rank well in Google’s search engine results page (SERP) doesn’t translate well to your overall business effort. In recent years, Google has... view more

July 2, 2015 | By: Ilfusion Team

Let’s talk about “The Fold”

We hear it a lot; client feedback that is focused on what content is and is not “above the fold”. To be perfectly honest, this old newspaper term can be a cause of frustration when it comes to good user... view more

June 3, 2015 | By: Ilfusion Team

The Turbit

This crazy ol’ world of ours is spinning faster and faster everyday. Not literally, as we would all be slung to our spacey-doom. I mean figuratively we are all moving more quickly and filling every moment with some bit of... view more

May 6, 2015 | By: Ilfusion Team

How Your Website Can Survive Mobilegeddon

Think your website is mobile friendly? Think again. Google’s new functionality changes have created a frantic need for websites to be optimized for mobile. Mobilegeddon is upon us, and your website could be at risk. See infographic below.

April 23, 2015 | By: Ilfusion Team

Website Cost: A Day at the Ballpark

A question that I get on a regular basis (read: every day) is, “How much will my new website cost?”. To which I typically say something like, “Well, that varies based on the amount of work that’s required to complete... view more

April 7, 2015 | By: Ilfusion Team

Are you a Webspammer?

SEO practices are very different today than how they were even just a few years ago. The number one key to ranking well in search engines today is to create unique quality content. First post it on your website or... view more

March 25, 2015 | By: Ilfusion Team

Social Media Happenings

Ilfusion loves to bring you news on the newest social media functions and trends. Recently, there have been three major happenings in the social media world. Meerkat, a new app that has risen to fame due to the 2015 music... view more

March 12, 2015 | By: Ilfusion Team

The Big Picture

Whether you’re laser-focused on a specific project, or taking a comprehensive approach to your marketing efforts, one aspect doesn’t change: always look at the big picture. Companies often shop at least a few agencies when they’re considering engagement with an... view more