December 13, 2012 | By:

5 New Social Startups Reviewed

It seems as if there are new social media platforms and hybrids popping up daily. Our focus is to follow the newest launches, learn how they work, see if they work, and evaluate how they will affect brands. Here’s five new social platforms we’ve had our eye on most recently.


Pheed, which launched in October with mixed reviews, is essentially a mixture of all your favorite features from every other social media network. It does have one major difference: it allows you to charge users for your content. While the paid subscriptions may do well for big brands and celebrities, it’s certainly not a wise marketing path for newly budding brands. Will it be important to have a presence on Pheed? The jury’s still out.


Do you have a product to sell, but aren’t ready to invest in a shopping cart site? Shopinterest may be the perfect catalyst for testing out your online marketplace. The site combines the social aspect of Pinterest with an e-commerce capability similar to Shopify. Creating a profile is simple, and there’s no need to redirect your fans, because the service essentially turns your Pinterest page into a store.


This Pinterest-esque site is another interesting hybrid. Each product picture has the option to buy, save to a list, or tag a friend. We love the Wanelo‘s trending feature, which shows the day’s top hashtags and the most popular product pics. E-commerce sites should definitely have a presence on this site.


Community cataloging takes another spin on Fancy. Much like Wanelo, you can add products to lists, comment, follow other “curators”, click to buy, and so forth. Another unique feature is its integration of a badging system. Users can earn “promotions” in their category of expertise, giving you titles such as “Intern”, “Assistant”, “Director”, etc. The most notable aspect of Fancy is the credits that come with these achievements, which is money that can be spent on the site! One more great quality of the Fancy user experience is less tangible, but oh-so-important: it’s fun and easy to use.


While we love our mobile apps just as much as the next guy, the app-only social media formats are getting a little redundant, and with such limited capabilities, quite boring. Path was the perfect example of this category before they terminated their service. Go here for the Top Ten Path alternatives. With little originality, this app simply synced all of your “moments” from every other social network into one timeline. You could add things directly to it as well – but why would you? Maybe the idea of having everything in one place is desirable to some social media users, but with Path’s rather non-descriptive privacy settings, it could likely end up being a bigger hassle than a time saver.

If you would like to learn more about the newest social media platforms and features and how they affect your online presence, give us a call at 888.420.5115.

Tags: , , , , , , , , , , , , , , , , ,

Categorized in: ,

Featured Articles

February 1, 2018 | By: Ilfusion Team

How To Start an SEO Campaign in 6 Steps

Starting a Search Engine Optimization (SEO) campaign can be tricky for any digital marketer. How do you begin? What is the most important element to implement? How do you know if it’s working? Don’t be overwhelmed, though. Starting an SEO... view more

September 26, 2017 | By: Tinny

5 Signs You Need to Hire a Marketing Agency

Marketing is a crucial part of your business strategy. It’s what keeps the gears turning and the driving force of your company’s sales. For small businesses, marketing is important in getting the word out there that your company exists and... view more

September 21, 2017 | By: Tinny

Key Advantages of Video Marketing for Your Growing Business

There has been a rise in the use of mobile devices to access the internet, and there are no signs of it slowing down anytime soon. In this era where most people thrive on living on the go, video marketing... view more

September 13, 2017 | By: Tinny

5 Things You Need to Know: Image Optimization for SEO

If you’re a company whose content strategy relies on images, or if your business blog is image-heavy, it’s high time for you to think about optimizing your images for SEO — if you haven’t done so already. While there isn’t... view more

August 2, 2017 | By: Tinny

Tips on How to Choose the Best Keywords for Your Website

When you have an SEO or PPC campaign, it all starts with one basic element: keyword research. Keywords are the driving force that enable web crawlers and indexers to find your page through the throngs of websites in the world-wide... view more

July 26, 2017 | By: Tinny

Top 3 Search Ranking Factors You Should Know About

Landing on the first page of Google’s search engine results is one of the ultimate marketing goals of many website owners. While Google is keeping mum on what exactly gets you to the top of their SERPs, there are factors... view more

June 28, 2017 | By: Tinny

The Importance of Social Media in SEO

Nowadays, social media has inarguably become an indispensable tool in any marketing strategy. SEO, of course, is also one of those tools that have evolved with the many trends and changes that has occurred through time. This leads marketers to... view more

April 27, 2017 | By: Tinny

5 Ways to Dominate Google’s Search Results in 2017

Here’s how to place your website at the top of search engine results. Creating a website that doesn’t rank well in Google’s search engine results page (SERP) doesn’t translate well to your overall business effort. In recent years, Google has... view more

July 2, 2015 | By: The Conductor

Let’s talk about “The Fold”

We hear it a lot; client feedback that is focused on what content is and is not “above the fold”. To be perfectly honest, this old newspaper term can be a cause of frustration when it comes to good user... view more

June 3, 2015 | By: The Doctor

The Turbit

This crazy ol’ world of ours is spinning faster and faster everyday. Not literally, as we would all be slung to our spacey-doom. I mean figuratively we are all moving more quickly and filling every moment with some bit of... view more

May 6, 2015 | By: Ilfusion Team

How Your Website Can Survive Mobilegeddon

Think your website is mobile friendly? Think again. Google’s new functionality changes have created a frantic need for websites to be optimized for mobile. Mobilegeddon is upon us, and your website could be at risk. See infographic below.

April 23, 2015 | By: El Jefe

Website Cost: A Day at the Ballpark

A question that I get on a regular basis (read: every day) is, “How much will my new website cost?”. To which I typically say something like, “Well, that varies based on the amount of work that’s required to complete... view more

April 7, 2015 | By: The Inventor

Are you a Webspammer?

SEO practices are very different today than how they were even just a few years ago. The number one key to ranking well in search engines today is to create unique quality content. First post it on your website or... view more

March 25, 2015 | By: Ilfusion Team

Social Media Happenings

Ilfusion loves to bring you news on the newest social media functions and trends. Recently, there have been three major happenings in the social media world. Meerkat, a new app that has risen to fame due to the 2015 music... view more

March 12, 2015 | By: The Conductor

The Big Picture

Whether you’re laser-focused on a specific project, or taking a comprehensive approach to your marketing efforts, one aspect doesn’t change: always look at the big picture. Companies often shop at least a few agencies when they’re considering engagement with an... view more