Freedom of Speech in Social Media

We, as citizens of the internet are entitled to the freedom of speech. This includes social media, despite the fact it was far from conception at the time the First Amendment was enacted. Yet with all the marketing benefits that social media brings, we sometimes need to pause and think of what it truly is: a way for the public to share their thoughts and opinions with whomever wants to listen to them.

Of course where there is something to be said, you can bet someone will say it. Since the popularity of social media, there have been numerous call-outs on individuals just for publicly expressing their opinions using their Twitter or Facebook accounts. What it comes down to is how you’re using social media and how you want to portray yourself. What kind of audience do you want to attract? Do you want to be edgy or play it safe? Do you want to be popular or play it low key? Either way, you have the right to say what you want (while remembering to abide by the social platform’s Terms of Use as well).

However, if you’re a political figure or role model, you need to know when to say what and when to zip it. If you happen to outsource your company’s social media, you probably have a contract or some policies in order with whoever is managing your accounts. Incase you don’t have any policies in order with your social media managers, we suggest you define some as soon as possible so you don’t put yourself in a situation similar to the company who is suing a former employee over Twitter followers.

So if you’re trying to have an impact of your own, sharing your opinions, or marketing your company through social media, remember your rights as well as what you’re standing for.